Role overview

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Brand Marketing Manager based in Canada.

This role offers the opportunity to define and elevate a global brand within the rapidly evolving ecommerce and technology landscape.
You will shape the company’s market presence by developing compelling narratives, integrated campaigns, and thought leadership strategies.
Working closely with marketing, product, sales, and executive teams, you will transform business vision into impactful brand experiences.
You will help establish a stronger category presence through PR, content initiatives, events, partnerships, and strategic communications.
This position is ideal for a brand marketing leader who thrives in a high-growth environment and enjoys building from the ground up.
You will play a key role in increasing awareness, credibility, and market preference among customers, partners, and industry influencers.

Accountabilities:

As a Senior Brand Marketing Manager, you will own the development and execution of brand strategy, helping define market positioning and strengthen the company’s reputation as an industry leader. You will combine strategic thinking with hands-on execution to build scalable brand programs that drive awareness, trust, and business growth.

Develop and own the brand narrative, positioning, and messaging strategy across earned, owned, and paid channels.
Create and execute integrated brand campaigns around major industry moments, product launches, and strategic events.
Build thought leadership programs and executive communications that establish strong market perspectives and industry authority.
Manage public relations strategy, including agency partnerships, media relations, analyst engagement, speaking opportunities, and earned media initiatives.
Partner with content teams to develop flagship research, reports, and campaigns that reinforce category leadership.
Collaborate with creative teams to evolve brand identity, messaging frameworks, and scalable systems for content production.
Establish brand measurement frameworks and track key indicators such as awareness, share of voice, sentiment, branded search growth, and earned reach.
Work closely with marketing, product, sales, and leadership teams to ensure consistent brand expression across all customer touchpoints.
Use market insights, customer feedback, and performance data to continuously refine brand strategies and investments.

Requirements:

The ideal candidate is an experienced brand marketing professional with a strong background in building category narratives, managing integrated campaigns, and influencing market perception. You should have experience operating strategically while also executing programs in a fast-moving technology environment.

Proven experience developing and executing brand strategies that strengthen company positioning and market recognition.
Strong public relations and earned media experience, including managing agencies, journalists, analysts, and industry influencers.
Demonstrated success leading integrated marketing campaigns across earned, owned, and paid channels.
Experience creating thought leadership content, executive communications, and strategic messaging for senior leaders.
Ability to build scalable brand systems, including messaging frameworks, positioning guidelines, and communication strategies.
Data-driven approach with experience measuring brand performance through metrics such as awareness, sentiment, share of voice, and engagement.
Strong cross-functional collaboration skills with experience partnering across marketing, product, sales, and executive teams.
Excellent storytelling, communication, and strategic thinking abilities.
Ability to operate independently, prioritize effectively, and succeed in a high-growth, evolving environment.
Experience in SaaS, ecommerce, technology, or related industries is strongly preferred.

Benefits:

Competitive compensation package with a salary range of $128,000 - $150,000 USD.
Remote-first work environment with flexible work arrangements.
Healthcare coverage available from day one.
Retirement plans with company contribution options.
Unlimited paid time off to support work-life balance.
Annual learning and wellness benefit to support personal and professional growth.
Monthly book allowance to encourage continuous learning.
Career development opportunities within a growing global organization.
Inclusive, collaborative culture focused on innovation and teamwork.
Opportunity to make a meaningful impact in a fast-growing ecommerce technology space.

How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?

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